The rock-it Story
Right back then, Dave had a thing about rocking. He made rocking chairs, horses, dolphins, cows, and elephants – and they went into the homes of Kiwi kids all around New Zealand. Recently we even received a photo of an original rocking horse that now resides on the Gold Coast of Australia where it has become the loved 'pet' of the next generation!
A call for help!
What have we discovered?
So Dave set off to his workshop, and a few days later the first 'rock-it' board emerged. He placed it in the middle of the living room floor, waiting for Annie's reaction. It was a eureka moment!
Within seconds, we both realised that this simple piece of crafted wood destined for Perth, for a small boy turning three, could possibly be so much more than just one child's play piece. It felt so wonderful to stand and rock on. The unusual rhythmic movement felt incredible – both relaxing and energising at the same time. Working to move and balance, we could feel that leg, thigh, butt, and core were all getting a decent workout! Side to side, back to front, gently or with vigour. But there was something else as well ...something so different...so centering and calming...this movement felt unlike anything we had tried before! What had we discovered?
But for now, this board (which we named the 'rock-it') had to be packaged and posted – to fly across the oceans to WA, to become whatever a little boy would make of it.
Where it all started - with a little boy called Archie!
We have been through much research and development, and testing, and have trialed the board in different situations, with all ages. We have created 3 designs, including a smaller board suited specifically to the younger child, a shorter sturdy board for use in the office, and bigger boards to suit all sizes and ages.
Rock-it boards are now widely used in many contexts: for exercise and fitness, in early childhood centers and schools, in homes, and in physical therapy. They have been sent all round the world .. to Germany...France... England...USA...Australia... Tahiti...Singapore... this rock-it buzz is contagious!
And so the rock-it journey continues. Time and time again people tell us they love that this is an original NZ product, made here from our own NZ sourced materials. Wood from the West Coast sustainably grown pine forests. Finished in a NZ made, all natural resin and plant based oil that is resilient, and smells great! Created by Kiwis with our indomitable NO 8 wire, creative and innovative spirit...and made to last! Not a throw-away gimmick... your rock-it board should be with you for years!
Genuine and authentic...and we intend to keep it that way!
Drying off in the workshop
My Daughter came home from Kindergarten this week brimming with excitement about the new 'rock-it' boards in her room. They are a huge hit and are used in so many ways: as bridges, slides, cradles, boats (even crocodiles!) and of course as balance equipment. They are just beautiful.